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Freescale releases power management IC for new Intel® Atom™ processor

Extends battery life and reduces footprint for tablets, smartphones and other Internet consumer devices

TAIPEI (Computex 2010) – June 1, 2010 – Freescale Semiconductor today announced that it has developed a high-performance audio and power management solution for Intel’s new Atom processor-based platforms (formerly codenamed “Moorestown”). The highly integrated chip set is designed to efficiently manage processing power while enabling smaller form factors and longer battery life in next-generation mobile connected devices.

Developed in conjunction with Intel,Freescale’s power management IC (PMIC) is a two chip solution manufactured on Freescale’s advanced SMARTMOS technology, a high-voltage CMOS-based process that enables high integration of precision analog, power and logic. When paired with Intel's low-power processors and chip sets, Freescale’s PMICs provide increased energy efficiency for Intel-based tablets, smartphones and other Internet consumer devices. Freescale’s solution combines hardware components, design support materials and support for Intel’s drivers to help OEMs deploy sophisticated products to market faster.

“The combination of Intel’s Atom processor and Freescale’s PMIC will allow advanced innovations and end user experiences not realized with current mobile products,” said Scott Ward, vice president and general manager of Freescale’s Analog, Mixed-Signal & Power Division. “The Freescale PMIC solution for Intel-based products allows customers to help develop compelling new devices that feature extended battery life, high speed graphics and exceptional performance.”

Freescale’s PMICs have been thoroughly tested and qualified to help provide solutions for customer compatibly for new product development. The PMIC chip set has integrated audio, charging, LED backlight, USB, ADS and power rails, which when fully integrated, are designed to reduce the footprint and software development cycles.

“The recently announced Intel Atom processor delivers industry-leading performance while significantly reducing idle and active power at the platform level,” said Pankaj Kedia, director of global ecosystem programs in Intel Corporation’s Ultra Mobility Group. “Intel’s collaboration with Freescale in developing the power management chip has played a key role in achieving these power reductions, which will result in handheld form factors with great battery life.”

In addition, Freescale is engaged with multiple ODM and OEM customers utilizing the PMIC for next-generation products targeting the consumer market.

"We welcome the Freescale solution, as it is a good match for market and technology requirements set by a growing number of Internet savvy devices," said Vesa Kiviranta, vice president, Elektrobit Wireless Solutions.

Freescale’s PMICs for the Intel Atom processor-based platform are available now, as are Intel Development Kits, Freescale development boards and reference design kits.

About Freescale Semiconductor
Freescale Semiconductor is a global leader in the design and manufacture of embedded semiconductors for the automotive, consumer, industrial and networking markets. The privately held company is based in Austin, Texas, and has design, research and development, manufacturing or sales operations around the world. www.freescale.com. Follow us on Twitter.

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Media Contacts:

Americas
Jack Taylor
Freescale Semiconductor
(512) 996-5161
jack.taylor@freescale.com

Emilie Salvagio
Lois Paul & Partners
(512) 638-5321
esalvagio@lpp.com

Asia-Pacific Gloria Shiu
Freescale Semiconductor
(85-22) 666-8237
gloria.shiu@freescale.com

Europe, Middle East and Africa
Laurent Massicot
Freescale Semiconductor
(33-16) 935-7712
laurent.massicot@freescale.com

India
Anjali Srivastava
Freescale Semiconductor
(91-120) 395-0000
anjali.srivastava@freescale.com

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